It looks like the parent publisher is running scared.
The "McCain" spouse cover makes fun of John's age (can't imagine that will hurt him with the likeliest voters), and Cindy's pain killer addiction.
I'm betting this is an attempt to deflect criticism for the New Yorker ("we're just having good fun with ALL the candidates") cover of the Obamas.
Click this link to judge for yourself - I think the cover's humor is kinda lame.
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